Riders shopping for new or used Indian motorcycles will now be able to view, research, and purchase them at Polaris Xchange, a new online shopping and selling platform. Other new and used products from Polaris will also be served, including the Slingshot three-wheeler, ATVs, UTVs, and snowmobiles, as well as Polaris accessories and protection products. Once the purchase has been made, customers can pick up the vehicle from a participating dealer or have it delivered. For more information, read the press release below from Polaris Industries.
MINNEAPOLIS – Polaris Inc., the global leader in powersports, is putting customers in the driver’s seat as they shop for their first or next powersports vehicle with the introduction of Polaris Xchange. Built from the ground up with the needs of the powersports customer in-mind, this one-stop online marketplace provides customers the ability to shop, research, and start the buying process on thousands of off-road vehicles, snowmobiles, motorcycles, side-by-sides, auto-cycles, and ATVs from participating Polaris dealers nationwide.
Related: 2023 Indian Sport Chief | First Ride Review
“We are constantly infusing new ways of thinking and using our knowledge of the powersports customer to help advance our industry, introduce new people to powersports and enhance the experience for our owners and riders, and Polaris Xchange is another example of that industry leadership,” said Vic Koelsch, senior vice president, chief digital and information officer at Polaris. “Polaris Xchange simplifies the shopping process for customers, allowing them do most of the process online before visiting their local dealership to sign the paperwork.”
Consumer shopping habits have evolved in recent years with more consumers leveraging online resources for discovery, research, and learning as they start the buying process prior to visiting a physical retail location, and powersports consumers are no different.
Polaris Xchange offers consumers the tools they need to feel confident as well as conveniently start the buying process from the comfort of their homes, including: finding the vehicle, viewing used vehicle history and condition reports, shopping for accessories, indicating interest in protection products, determining trade-in value, and prequalifying for a loan. From there, the customer simply needs to complete the purchase and pick up the vehicle from a dealer or have it delivered.
Related: 2022 Slingshot Signature LE | First Look Review
Polaris Xchange also provides value to Polaris dealers who can publish their new and used inventory online, increasing visibility, reach, and awareness to shoppers.
“We set out to streamline the shopping process and provide consumers with even more confidence as they look to purchase,” said Koelsch. “Through Polaris Xchange, we are offering a one-stop, credible resource that makes it easier to not only find new Polaris vehicles but search through available used powersports inventory at our trusted network of dealers.”
See all of Rider’s Indian coverage here.
With JoyDrive as a technology partner, Polaris Xchange will showcase used powersports inventory from all powersports manufacturers as well as available inventory of new Polaris vehicles at participating dealers.
Shop for your next ride and learn more at the Polaris Xchange website.
Its a lead generator not really shopping since you cannot complete the deal online. Still got to go into the shop and deal with monkey business and understaffed dealerships.